Even the best engineers, tech people and designers from Fisher & Paykel don’t know where your socks went. They can make great appliances but the sock remains illusive and that is what they are trying to find out with this site by Colenso BBDO in Auckland, New Zealand are trying to find out.
This site allows you to upload imagines of your missing socks, after which you can download a voucher for some free socks at your local appliance story. My only question is what happens to the sock that lost it’s twin, I guess it will be one lonely sock.
I always wondered where my sock went, I am guessing there is a hunger sock monster in the heart of every washer and dryer just waiting for the right sock to strike!