Smile for the Ice Cream Machine by Ben & Jerry’s

Right now the Cannes Lions International Advertising Festival is on and SapientNitro is testing out an augmented reality ice cream machine for the share happy Campaign for Unilever’s Ben & Jerry’s ice cream. All you do is follow the promotes and through some magic the dessert filled machine measures the weirdness of your smile, snaps a picture that uploads to facebook and though the touch interface you choose the ice cream of your choice.

According to SapientNitro the machine will find its way to high-traffic locations around the world over the next 18 months. So what ice cream will you be smiling for? Click on the article from Mashable below to read more about it.

Credit: Mashable