The Tomorrow Awards is the first international awards show dedicated to discovering, showcasing and awarding advertising creativity that pushes new boundaries in visual communications. Since the very best examples of such work are those that defy standard awards-show categories, the Tomorrow Awards is category-neutral: all entries are judged together and only the most vanguard work gets awarded.
Beyond the trophies and accolades bestowed upon the winners, the Tomorrow Awards seeks to educate the industry about new technologies and the creative possibilities that come with them. To accomplish this, the entire industry is involved in the Awards’ judging process by creating the shortlist for the final rounds of judging. By choosing which entries move forward, not only is the advertising community awarding its peers, but also it is actively realizing new directions to take the creative process.
The industry is filled with so many exciting opportunities. The Tomorrow Awards will help us shine a light on them together.
The Tomorrow Awards has two unique stages of judging, designed not only to reward creative excellence but also to engage, inspire and empower the entire advertising industry.
The first round of Tomorrow Awards judging is done by the whole industry. Anyone in the advertising industry can register, peruse and learn from entries, as well as create their own personal shortlists. Approximately 50 entries advance to the Monster Judging round.
After Public Judges determine shortlisted entries, the panel of “Monster Judges” – highly respected creative professionals – selects the best of the best. Five winners receive a coveted Tomorrow Award at each of the bi-annual Tomorrow Awards ceremonies.