Strict Standards: Non-static method SEBenchmark::getInstance() should not be called statically in /home/tomorrow/public_html/header.php on line 35

Strict Standards: Non-static method SESmarty::getInstance() should not be called statically in /home/tomorrow/public_html/header.php on line 43

Strict Standards: Non-static method SEDatabase::getInstance() should not be called statically in /home/tomorrow/public_html/header.php on line 100

Strict Standards: Non-static method SELanguage::info() should not be called statically in /home/tomorrow/public_html/header.php on line 108

Strict Standards: Non-static method SELanguage::_init() should not be called statically in /home/tomorrow/public_html/include/language/language.php on line 334

Strict Standards: Non-static method SELanguageStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 156

Strict Standards: Declaration of SELanguageStorageMysql::edit() should be compatible with SELanguageStorage::edit() in /home/tomorrow/public_html/include/language/storage/mysql.php on line 255

Strict Standards: Declaration of SELanguageStorageMysql::get() should be compatible with SELanguageStorage::get() in /home/tomorrow/public_html/include/language/storage/mysql.php on line 255

Strict Standards: Non-static method SECore::getSettings() should not be called statically in /home/tomorrow/public_html/header.php on line 111

Strict Standards: Non-static method SECache::getInstance() should not be called statically in /home/tomorrow/public_html/include/class_core.php on line 28

Strict Standards: Non-static method SECacheStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/cache/cache.php on line 66

Strict Standards: Non-static method SEDatabase::getInstance() should not be called statically in /home/tomorrow/public_html/include/class_core.php on line 39

Strict Standards: Non-static method SECache::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/class_url.php on line 67

Strict Standards: Non-static method SECacheStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/cache/cache.php on line 66

Strict Standards: Non-static method SEDatabase::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/class_url.php on line 78

Strict Standards: Non-static method SELanguage::_preload_multi() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/class_datetime.php on line 35

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 529

Strict Standards: Non-static method SESession::getInstance() should not be called statically in /home/tomorrow/public_html/header.php on line 129

Strict Standards: Non-static method SESessionStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/session/session.php on line 47

Strict Standards: Declaration of SESessionStorageNone::register() should be compatible with SESessionStorage::register($options = Array) in /home/tomorrow/public_html/include/session/storage/none.php on line 16

Strict Standards: Non-static method SESession::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/class_user.php on line 1023

Strict Standards: Non-static method SESession::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/class_admin.php on line 208

Strict Standards: Non-static method SELanguage::select() should not be called statically in /home/tomorrow/public_html/header.php on line 185

Strict Standards: Non-static method SELanguage::_init() should not be called statically in /home/tomorrow/public_html/include/language/language.php on line 234

Strict Standards: Non-static method SECore::getPlugins() should not be called statically in /home/tomorrow/public_html/header.php on line 233

Strict Standards: Non-static method SECache::getInstance() should not be called statically in /home/tomorrow/public_html/include/class_core.php on line 62

Strict Standards: Non-static method SECacheStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/cache/cache.php on line 66

Strict Standards: Non-static method SEDatabase::getInstance() should not be called statically in /home/tomorrow/public_html/include/class_core.php on line 73

Strict Standards: Non-static method SELanguage::_preload_multi() should not be called statically in /home/tomorrow/public_html/header_showcase.php on line 47

Strict Standards: Non-static method SELanguage::_init() should not be called statically in /home/tomorrow/public_html/include/language/language.php on line 529

Strict Standards: Non-static method SE_Hook::register() should not be called statically in /home/tomorrow/public_html/header_showcase.php on line 206

Strict Standards: Non-static method SE_Hook::create() should not be called statically in /home/tomorrow/public_html/include/class_hook.php on line 151

Strict Standards: Non-static method SE_Hook::register() should not be called statically in /home/tomorrow/public_html/header_showcase.php on line 209

Strict Standards: Non-static method SE_Hook::create() should not be called statically in /home/tomorrow/public_html/include/class_hook.php on line 151

Strict Standards: Non-static method SE_Hook::register() should not be called statically in /home/tomorrow/public_html/header_showcase.php on line 212

Strict Standards: Non-static method SE_Hook::create() should not be called statically in /home/tomorrow/public_html/include/class_hook.php on line 151

Strict Standards: Non-static method he_mass_message::cron() should not be called statically in /home/tomorrow/public_html/header_he_mass_mail.php on line 17

Strict Standards: Non-static method he_mass_mail::cron() should not be called statically in /home/tomorrow/public_html/header_he_mass_mail.php on line 18

Strict Standards: Non-static method he_database::fetch_row() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/class_he_mass_mailing.php on line 205

Strict Standards: Non-static method he_database::query() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/class_he_database.php on line 68

Strict Standards: Non-static method SE_Hook::exists() should not be called statically in /home/tomorrow/public_html/header.php on line 303

Strict Standards: Non-static method SE_Hook::create() should not be called statically in /home/tomorrow/public_html/include/class_hook.php on line 246

Strict Standards: Non-static method SECache::getInstance() should not be called statically in /home/tomorrow/public_html/include/functions_general.php on line 1224

Strict Standards: Non-static method SECacheStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/cache/cache.php on line 66

Strict Standards: Non-static method SE_Hook::exists() should not be called statically in /home/tomorrow/public_html/footer.php on line 33

Strict Standards: Non-static method SE_Hook::create() should not be called statically in /home/tomorrow/public_html/include/class_hook.php on line 246

Strict Standards: Non-static method SE_Hook::exists() should not be called statically in /home/tomorrow/public_html/footer.php on line 36

Strict Standards: Non-static method SE_Hook::create() should not be called statically in /home/tomorrow/public_html/include/class_hook.php on line 246

Strict Standards: Non-static method SELanguage::info() should not be called statically in /home/tomorrow/public_html/footer.php on line 62

Strict Standards: Non-static method SELanguage::_init() should not be called statically in /home/tomorrow/public_html/include/language/language.php on line 334

Strict Standards: Non-static method SELanguage::_preload_multi() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%A1^A1D^A1D738A8%%showcase.tpl.php on line 6

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 529

Strict Standards: Non-static method SELanguage::load() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%A1^A1D^A1D738A8%%showcase.tpl.php on line 7

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 686

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/storage.php on line 192

Strict Standards: Non-static method SECache::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/storage.php on line 193

Strict Standards: Non-static method SECacheStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/cache/cache.php on line 66

Strict Standards: Only variables should be passed by reference in /home/tomorrow/public_html/include/language/storage/mysql.php on line 177

Strict Standards: Non-static method SELanguage::_preload_multi() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%F7^F7F^F7F34188%%header.tpl.php on line 4

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 529

Strict Standards: Non-static method SELanguage::load() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%F7^F7F^F7F34188%%header.tpl.php on line 5

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 686

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/storage.php on line 169

Strict Standards: Non-static method SECache::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/storage.php on line 170

Strict Standards: Non-static method SECacheStorage::getInstance() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/cache/cache.php on line 66

Strict Standards: Only variables should be passed by reference in /home/tomorrow/public_html/include/language/storage/mysql.php on line 177

Strict Standards: Non-static method SELanguage::load() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%33^33E^33E694A4%%header_global_showcase_share.tpl.php on line 6

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 686
LG G2 Smartbanners - Tomorrow Awards
Strict Standards: Non-static method SELanguage::load() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%2C^2C6^2C672A2F%%header_showcase.tpl.php on line 4

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 686

You need to login as an industry judge to take part in the Tomorrow Awards judging process.

Login now
LG G2 Smartbanners
To promote its new G2 smartphone, we created a campaign that used Smart Banner ads. These highly relevant ads deliver customized critiques of users’ iPhones and HTC and Samsung smartphones—all in an attempt to convince them to switch to the G2.
Background:
In fall 2013, LG launched the new G2 Smartphone.
It was quicker, smarter, had better display and longer battery time.

Challenge:
How could we get other smartphone users to consider a LG G2?
People who love their iPhones, Galaxys and HTCs?

Strategy:
We chose to confront them. On their own phones.

Idea:
We created smart banner ads that recognized the mobile hardware, compared it to the G2 and delivered a customized message, pointing out shortcomings of the competitor.

Result:
The banners gained click rate up to 830% higher than average. (*Source Havas Media)
After only five days, the banners had been picked up by 7,130 blogs, tech forums and newspapers worldwide.
Loading the player...

Strict Standards: Non-static method SELanguage::load() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%0E^0E4^0E407559%%footer.tpl.php on line 6

Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 686

SPONSORS

OFFICIAL PARTNERS

© 2017 TOMORROW AWARDS

Find us on

Tomorrow Tweets


    Strict Standards: Non-static method SELanguage::load() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/smarty/templates_c/%%A9^A94^A94D2C66%%twitterfeed_cache.tpl.php on line 4

    Strict Standards: Non-static method SELanguage::_init() should not be called statically, assuming $this from incompatible context in /home/tomorrow/public_html/include/language/language.php on line 686
  • Meet the 6 @TomorrowAwards Monster Judges who will be selecting the world's most innovative, forward-thinking work - tomorrowawards.com/monster_judges
  • 4 days left until the Tomorrow Awards deadline! Don't miss your chance to shape the future of creative technology: tomorrowawards.com

Contacts

For General Inquiries
info@tomorrowawards.com

Ignacio Oreamuno
Executive Director

Location

106 West 29th St
New York, NY 10001
Tel: (212) 643-1440 ext.36